Best for: Early-stage and growth-stage startups that need brand identity and digital experience built together — not handed off between separate vendors. Times Two is a strong fit when the brief requires craft, motion, and brand thinking in a single tight team..
Times Two is exactly what good small studios look like when they're working well: focused, craft-driven, and building a portfolio that earns attention through the quality of the work rather than the size of the operation. The caveat is that they're a 2-to-10 person practice founded in 2023, which means the reference pool is still forming and project capacity is limited.
Reviewed by Chelsea Greene
The Full Read
Times Two was founded in 2023 by Keene Niemack and Marco Coppeto — two designers who between them carry prior experience across brands including Google, Nike, Meta, Netflix, Instagram, Uber, and Audi. That background is meaningful context. The studio is small by design, but the partners are not inexperienced. Their combined résumé spans early-stage startups through some of the most recognized consumer brands in the world, which gives the practice an unusual dynamic: boutique capacity with senior-level creative instincts.
The positioning is built around a single idea: that brand and digital experience should be shaped together from the start. The name itself — Times Two — reflects the founding philosophy that collaboration compounds results. In practice, this means they approach brand identity, digital product design, web experience, motion, and design systems as a unified brief rather than sequential deliverables. The work for Gantry — a visual system rebuilt from the ground up around the idea of "unlocking potential," with a custom color palette, Dinamo typography, and a new illustration and motion language — is a clear example of what that looks like in execution.
The agency earned Awwwards Site of the Day recognition for their own studio site in early 2024, an FWA Site of the Day for the same site, and a Communication Arts win — all within the first two years of operation. Those are external validations from competitive design platforms, not self-reported claims, and for a studio this young they signal a creative output that punches above the size of the team.
Where the practice has natural limits is where any 2–10 person studio does. Project capacity is constrained, and the portfolio, while genuinely strong for its age, is still building depth across sectors and project types. There is no public pricing, no Clutch or DesignRush review record, and no case studies beyond what appears on the studio's own site and social channels. Clients who need vendor vetting through third-party platforms, or who require a team large enough to run multiple concurrent workstreams, are not the right fit.
What Times Two Does
Five practice areas with the same senior team across all of them. Most engagements blend at least three.
Brand Identity
Visual identity systems, logo, color, typography, and brand positioning for startups and growth-stage companies.
Brand Identity · Visual Identity · Logo Design · Brand Strategy · Brand Positioning
Digital Experiences
Website design and digital experience, built for brands where the site is itself a product-quality expression of the brand.
Website Design · Digital Experience · UI Design · UX Design · Web Design
Design Systems
Component libraries, guidelines, and playbooks that enable brands to scale consistently without losing visual integrity.
Design Systems · Brand Guidelines · Component Libraries · Playbooks
Motion Design
Illustration systems, animation, and motion language built as part of the broader brand and digital system rather than as a separate deliverable.
Motion Design · Animation · Illustration · Interactive Design
Products & Apps
Brand-led product and app design for digital-first companies.
Product Design · App Design · UI/UX
AR/VR
Spatial and immersive experience design listed as a specialty on their LinkedIn profile.
AR/VR · Spatial Design
Selected Work
A snapshot of recent named projects. Full case studies on the agency's site.
Gantry
Brand Identity · Motion Design · Design Systems
Full visual system redesign for the infrastructure startup — new color palette, Dinamo typography, illustration language, and motion system built around the idea of "unlocking potential."
Pinecast
Brand Identity · Motion Design · Web Design
Extended visual system and full rebrand for the podcast hosting platform — identity, illustration, and motion system across 20+ feature pages.
Due
Brand Identity · Web Design
New visual language and digital experience for the London-based fintech startup, built around the concept of "borderless money" with dynamic motion principles.
Hire Times Two If You Need…
- A brand and digital experience built by the same team — not split between a branding agency and a web studio.
- Senior creative instincts at a boutique scale; the founding partners carry prior experience across top-tier consumer brands and startups.
- Motion, illustration, and design systems treated as first-class elements of the brand rather than post-production additions.
- A studio relationship that operates as an extension of your team rather than a vendor fulfilling a brief.
Skip Times Two If…
- You need a large, multi-workstream team or dedicated account management infrastructure. At 2–10 people, project capacity is limited.
- You want a verified third-party review record before committing. No Clutch, DesignRush, or Google review profile exists at the time of writing.
- Your brief is enterprise-scale — complex stakeholder programs, multi-market rollouts, or regulatory-heavy identity work are not what this practice is calibrated for.
- Your timeline is compressed and requires parallel workstreams running simultaneously.
Independent Verification
If Times Two Isn't the Right Fit
Neue World
A New York-based brand and digital design studio with a similar craft-forward approach, serving tech and culture clients.
Non-Linear Studio
A digital-first design studio focused on brand identity and interactive experience for startups and tech companies.
DHNN
A Buenos Aires and New York design and brand studio with strong digital experience and product design credentials.
Frequently Asked Questions
Keene Niemack and Marco Coppeto, two designers with combined prior experience across Google, Nike, Meta, Netflix, Instagram, Uber, Ford, GoPro, and others. Niemack is based in San Francisco; the practice operates across New York and San Francisco.
Primarily early-stage and growth-stage startups in tech, fintech, and digital product categories. The studio's own positioning emphasizes work with "brave early-stage startups" as much as established brands.
No. They are a specialist practice combining brand identity, digital experience, motion, and design systems. They are not a strategy consultancy, a media buyer, or a content production agency. The value is in the creative and design execution layer.
Development is handled in collaboration with external partners — their Awwwards SOTD for the Due website credits development studio ingamana. This collaborative model is common for studios of this size and allows them to work with specialist developers per project.
Ready to see if Times Two Design fits your project?
Visit the agency's site to view their full portfolio, or compare them against the rest of our top picks.